The Best of the Best
Strategic Analysis for the Future of the Luxury Super-Car Market
Published by Data Driven Investor. This report was written in August 2018 during the MBA. It is a strategic analysis for the future of automotive industry. It is clean from outside funding or relation to one company or another.
Welcome to the Metaverse!
Published by Data Driven Investor. Guide to those who are still looking for their place in the Metaverse. What is the metaverse, why is it so difficult to define, and how you should treat this topic in your business strategy, assuming that it crossed your mind.
How Much It Costs to Build a Game?
Published on Data Driven Investor. Due to the increasing success of video games and e-sports, more and more people are interested to take some of the pie. I get more requests to develop an e-sport game. But most of those offer are unrealistic and I decided to explain a thing or two about the costs behind developing a game.
Light Speed Road Trip Through History of Augmented Reality
A summary of a talk I gave about my relationship with AR technology over the last decade or so. It showcases prototype and products I have worked on. Offers insights for both beginners and experts.
Squid Games, Gamification, and Destruction of Social Foundations
Published on Data Driven Investor. Finally had time to watch the Squid Games. Here is what I saw in it. Reading this article will not destroy the series for you.
Social Aspects of a Plague (Corona Virus)
Published on Data Driven Investor. We usually speak about how to technically deal with the Corona Virus plague, and not get infected. But I would like to speak about the influences it has on our social personality.
Development Process: From Product Concept to Manufacturing
Published on Data Driven Investor. A simplified description of the flow of tasks and key milestones in the product life cycle, from an early idea to the hands of a customer.
Myth Buster: Are Video Games Really That Bad?
Video games were born in the early 50s and since then they broke user consumption records of any other media. Its success and the unique experience it offers has brought many myths around it. Game research is becoming a serious field of study, and this article brings results from not a few sources. Games can be a very effective tool, if you only use it rightfully.
The Meaningful Learning Cycle: How Learning Should Really Happen?
Providing a meaningful experience to our user is the holy grail of any product. Building on our experience from designing and developing video games, we believe we have found some math that can explain more on how we can inspire curiosity and keep nurturing it over time. Model explained.
Automotive
Interior Design of Autonomous Cars
How would autonomous vehicle technology change the interior design of the cars?
Strategic Analysis for the Future of the Luxury Super-Car Market
Published by Data Driven Investor. This report was written in August 2018 during the MBA. It is a strategic analysis for the future of automotive industry. It is clean from outside funding or relation to one company or another.
The Attack of the Off-Roader Supercars
Several supercar manufacturers release a version of offroad car. Here is a review of these.
Ferrari’s Debut Fashion Line
Ferrari is a car manufacturer that for a long time now is not interested just in making cars. A serious move to create a fashion line. Can this succeed?
The Return of the No-Windscreen Supercars
How is it possible that both Lamborghini, Ferrari and Mcclaren released a car with no windscreen on the same year?
Why Intel Mobileye is Actually Ahead of Tesla
Which business approach is the winning one? Elon Musk or Amnon Shaashua?
Intel Corporation & Cars: Strategic Analysis
Published on Data Driven Investor. Intel has recently acquired Moovit, a public transport mobile app, for billion USD. Together with the 15 billion USD acquisition of Mobileye a few years ago it is very clear that they are targeting the automotive sector. Why? Is the company in danger? A strategic analysis.
Summary of Motor Valley Festival 2020
Emilia Romagna is the home land of Ferrari, Lamborghini, Pagani, Maserati, and Ducati. Motor Valley Fest is the annual celebration of these achievements. Here is my summary for those who could not participate.
Renault: Strategic Analysis
Renault lost the long going negotiation of merging with Fiat-Chrysler. Its Formula One team didnt perform very well in the past 2-3 years. Can Renault keep itself in the automotive sector? Can they find other partners to join with?
Consulting Lamborghini - Done!
Summary of 4 months in Automobili Lamborghini. What a RIDE !
Strategic Opportunities and Barriers for the Automotive Industry
This era of continuous fast changes gives businesses many challenges for planning. Old ways to strategize the future doesn't work in the same way, and we often find ourselves in situation of setting up the PPT in a way that shows we are the winner, even when actually we do not. Here are some issues that force the automotive industry to make a decision. So if you are looking for an opportunity, here are the key factors you should use.
Volkswagen Beetle, Porche, Audi - Little Piece of History
Porsche, Audi, Volkswagen Beetle. who came first and how these related. also a little call to action regarding electric and more efficient cars.
Tesla: Strategic Analysis
Report written in December 2018 about Tesla's business. A strategic analysis of its forces, strength and challenges. I also offer a scenario planning and suggested actions.
Supercars, Comics, Fashion and Video Game Simulators
Ways that super brands build their power. Take inspiration and start creating more value for yours, by partnerships and incorporating new technologies.
Finished an MBA for SuperCars, SuperBikes and MotorSports
Summary of my MBA experience at Bologna Business School in Italy. It is the birth place of both Ferrari, Lamborghini, Ducati, Maserati and other brands.
Ferrari: Tradition, Business and Strategy
Published by Bologna Business School. "Shachar Oz, Israeli student of the Global MBA Supercars, Superbikes and motorsports of BBS, shares the experience of the company visit of his class in Ferrari. An opportunity to explore the link between the tradition of Made in Italy and technological innovation."
Ducati: Customer-Centered to Extreme
My summary for a tailor-made visit to Ducati factory and an interview with key leaders in the company about its business, challenges and strategy. If you are interested in motorsports, video games, business strategy and user-centered design - you would probably find this interesting.
Where Gamification and Business Strategy Meet? At the Ferrari Store !
Ferrari. One of strongest brands of cars exists today. One of the expensive ones as well. I always had the question of how these companies survive as a business, and how can people afford to buy those unique cars. This article describes what I found about their business strategy and maybe shed some light on answers.
The Dallara Academy Initiation Ceremony & Similarities of SuperCar Industry to the Hi-Tech
Last Friday I had the privilege to participate in the opening ceremony of the Dallara Academy for super-cars engineers. Wanna know how it is similar to the hi-tech industry? Interested to work for a super-car company? Wanna know who I met during the event?
Why Italy, Why Bologna, and Why MBA for Super-Cars?
Those who know me well, might have been taken by surprise of my decision to move to Bologna to make a Masters in business for the super-cars industry. Reminding you that I am known for my seemingly weird choices, I hope this article will shed some light on the motives behind my decision, and how I linked my areas of interest to the car industry.
New Technologies & Strategies
When Blockchain Meets Fashion: Use Cases and Insights
Published by Data Driven Investor. Summary of WEB3xFASHION meetup in Milano, Italy
AI-Powered Architecture
AI mechanisms are already being used in architecture. The article explains how, and in what ways AI can assist us.
Integrating machine-learning tools in game development workflow
Published by Data Driven Investor. How tools like DallE could be used in game development to fasten our workflow. If you are developing a product, digital or physical, you probably should read this.
Business innovation and strategy
Published by Data Driven Investor. Characteristics and types of creative approaches
Welcome to the Metaverse!
Published by Data Driven Investor. Guide to those who are still looking for their place in the Metaverse. What is the metaverse, why is it so difficult to define, and how you should treat this topic in your business strategy, assuming that it crossed your mind.
Snap acquisition of NextMind
Published by Data Driven Investor. Why would a messaging app be interested in brain control? Lets understand the latest acquisition of Snap Inc. Where brain interface meets augmented reality.
Startup Day 2020
a summary of the annual Bologna Business School Innovation Day.
Neuralink: Future or the End?
Published on Data Driven Investor. What is the plan of Neuralink, Elon Musk's new baby, why it is both beautiful and scary, and will we see enhanced humans any time soon?
Summary of VR AR Global Summit 2020
Summary of the new innovation I saw during the 3 days of virtual exhibition.
How Much It Costs to Build a Game?
Published on Data Driven Investor. Due to the increasing success of video games and e-sports, more and more people are interested to take some of the pie. I get more requests to develop an e-sport game. But most of those offer are unrealistic and I decided to explain a thing or two about the costs behind developing a game.
Oculus / Hololens / MagicLeap? Guide for The Next Company Demo!
A selection of use-cases from project requests I get, in the areas of marketing, training, and sales. These are relatively easy to create, and could help you choose more wisely your first step into the field of emergent technologies.
The Bad Circle of Artificial Intelligence
Do you ever get the feeling that your social feed or recommendation engines provide you with similar results over and over again? Here's why and what you can do to get out of it.
AR VR Developer Academy in Bologna
The city of Bologna is no more just the red city of food and university. Now it aims for the Emergent Technologies as well. I had the honor to be invited in a private opening ceremony of the new EON Reality Training center for AR VR. Hugely supported by the Emilia Rmagna region leaders. Education and technologies combines again.
Are Cyborgs Humans or Robots, And Will They Take Over?
Professor Alon Wolf is a robotics expert from the Technion Institute of Technology in Israel, with a unique contribution to medical devices. He gave an innovation talk at the Bologna Business School and shared his views on one of biggest questions of our days- will robots take over?
(Physically) Chasing VR / AR in Italy
Results of a month of travels in northern Italy in search for AR and VR.
What is so Special About MagicLeap and How is it Different from Google Glass?
Did you hear about MagicLeap too? If you think that its the same as Google Glass, this article is just for you. It provides a walk-through in the realms of AR eye-wear, what is it good for and what should we expect to see in the coming future. Hopefully by the end of this article, you would understand the difference between the various genres of eye-wear.
The Augmented Ancestors of Pokemon GO
Pokemon GO was a week-old game when it broke many records. Its booming marketing, mainly mouth to ear, should be further investigated and taught in marketing schools of the digital age. This article researches the winning components inside the mechanics of the game, as well as its ancestors which led to its development.
Light Speed Road Trip Through History of Augmented Reality
A summary of a talk I gave about my relationship with AR technology over the last decade or so. It showcases prototype and products I have worked on. Offers insights for both beginners and experts.
Leading Change, Human Resources & Society
Squid Games, Gamification, and Destruction of Social Foundations
Published on Data Driven Investor. Finally had time to watch the Squid Games. Here is what I saw in it. Reading this article will not destroy the series for you.
Social Aspects of a Plague (Corona Virus)
Published on Data Driven Investor. We usually speak about how to technically deal with the Corona Virus plague, and not get infected. But I would like to speak about the influences it has on our social personality.
Who Could Save Us from Corona Virus? Probably GAMERS!
"Fast spreading plague bringing cities to a halt, curfew and quarantine". This is a beginning of a Hollywood script. The fact is that many AAA video games already experimented with this reality, and after billions of play hours, perhaps gamers could show what skills they have acquired from the games.
Mitch Resnick: 'Find Your Passion. Then, Chase It!'
Professor Mitch Resnick, head of lifelong kindergarten group at the MIT MediaLab, and his wonderful italian PHD student Carmelo Presicce, conducted a meetup about Creative Learning in Bologna. Here is a summary of the meetup to those who did not manage to be there.
Presenting a Crazy Idea and Staying Alive
How to present crazy ideas and lead a change in your organization or invest a new startup. its basically the same.
Kurt Squire: The First To Use Games for Education (& My Inspiration)
A story about the work of one of my biggest inspirational people: Kurt Squire. An educational game designer, who used games in many ways for good purposes (and not just for fun). After years in MIT Educational Arcade and University of Wisconsin, now he arrived to University of California with his wife, Constance (another great leader), to create a wonderful hub for game culture.
Give Your (Emergent Tech) Startup Better Chances
If you haven't seen it yet, there is a great review of the top 20 reasons why startups fail, made by CB Insights. In this article I want to offer my 2 cents on what you can do to give yourselves some better chances to succeed, especially if you are in the emergent tech business.
User Experience & ROI
The Weird UX of an Air Conditioner Remote Control
Published on Data Driven Investor. As summer is coming upon us, we start using the air conditioning again. But each time there is one big question that keeps coming up - Which mode do we need to use in order to cool the air: the Sun or the Snowflake? a UX review for a remote controller.
Thoughts on Agile Methodology
My take on the agile work methodology: when to use, how to use, how to start.
Development Process: From Product Concept to Manufacturing
Published on Data Driven Investor. A simplified description of the flow of tasks and key milestones in the product life cycle, from an early idea to the hands of a customer.
What is UX?
If you have no clue what is UX and you are too shy to ask, then this is for you. Please read especially if you work on developing products for people. Any product, on any position.
Saving Development Time by Creating Mockup
How creating a digital mockup of an application can help you save time and money, and at the same time keep a happier team that is more cooperative and efficient? read on!
User Testing, Marketing Research and Effective Product Life Cycle
Marketing user research is very close with the user testing techniques. Exploring customers' preferences are under the responsibilities of the marketing department, but it is also something the design department does when they come up with the roadmap / feature map. This article explains how incorporating UX based user testing approaches in your decision making process, might improve your targeting your clients, and save you a great deal of pain and a lot of money.
How Can UX Save R&D Expenses? The Microwave Example
As I got to the lounge at my university to heat up my lunch, I bumped into this microwave. It took me around 5 minutes to figure out how to cook my food. While redesigning the UX of this device, I will show how good UX saves money for your company as well as offers faster iterations of development. Published on DataDrivenInvestor
Learning Theory
Myth Buster: Are Video Games Really That Bad?
Video games were born in the early 50s and since then they broke user consumption records of any other media. Its success and the unique experience it offers has brought many myths around it. Game research is becoming a serious field of study, and this article brings results from not a few sources. Games can be a very effective tool, if you only use it rightfully.
The Meaningful Learning Cycle: How Learning Should Really Happen?
Providing a meaningful experience to our user is the holy grail of any product. Building on our experience from designing and developing video games, we believe we have found some math that can explain more on how we can inspire curiosity and keep nurturing it over time. Model explained.
Developer Guides
Building Augmented Reality for the Web: Which Platform is the Best?
Published by AR/VR Journey. Survey of available frameworks to develop an augmented reality apps on the web, and selecting the best one.
Most Useful Plugins for Unity Projects
Plugins I often use and why.
First Setup of Unity: From Install to First Project
How to set up Unity for the first time and start the first project.
Speech Recognition In Unity3D – The Ultimate Guide
Open source code for your first speech recognition interface with Unity. Published on LightBuzz
Setup Unity for Building Apps to Android Phone / Oculus Quest / Facebook
Technical guide to Unity developers. The 2019 version has made it really simple to build and upload apps onto mobile devices.
Other Stories
Lets talk about AI and Education
An interview with Shlomi Neufeld, about AI and its affect on education and learning.
The Intersection of Gaming, Lamborghinis, and AI: The Technological Odyssey of Shachar Oz
Grant McGaugh interviewed me about: UX, AR, VR, AI, developing responsibly, education, health, culture, and humanity.
Accessing the Future: A Panel on Technology and Accessibility
Event by GatherVerse
The Impact of the Metaverse on Human Creativity and Expression Through AI-Enabled Tools and Platforms
Event by GatherVerse
Maker Faire for Schools 2022
Schools show-off with creative educational innovation, maker faire style!
How Video Games Contributed to Entering Lamborghini
Talked with the Israeli Video Games Discussion Group about the links between my knowledge in video games and super cars, and how it helped me getting the job in Lamborghini. The talk is in Hebrew.
Taking Advantage of Exteme Life Experiences
Open conversation with Ilana Vaiman, project management expert, about living in a lockdown, virus plagues, the future job market, wonders of curiosity, and how it can push paranoia aside. ah, and also why gamers should be hired by governments as advisors in such times. The conversation is conducted in Hebrew, but the summary article can be translated. In short, explore your passions, find something you enjoy and keep doing it.
Visiting Italy? What They Don't Tell You Before
Italy is a wonderful country. Here's what you need to know before coming to live here and nobody tells you. p.s. - we love you Italians :)
Tips for a Great LinkedIn Profile
Some tips I learned in my path about creating a good LinkedIn profile and how to having a relationship with it that will be good for your online identity.
Which Country Could Become the Next World Factory After China?
China's growth is coming to a halt. Building a factory in China is not as cheap as it was 20 years ago. Companies start to search for other locations. Here are some ideas.
Italian Game Developers Party (Svilupparty 2019)
What I saw in my 2 days of visit to the Italian game development community conference, called svilupparty. I was surprised. I believe you would too.